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Fractional marketing strategy & smart systems that make your life easier.

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Built to be bold. Architected for growth.

Senior-level GTM strategy, brand positioning, and digital infrastructure for growing enterprises, B2B innovators, and community pillars across Orange County and beyond. We build the engine so you can run the business.

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WHAT WE DO (CAPABILITIES)

GTM & Growth Strategy:

Designing and executing tight Go-to-Market frameworks, ABM acceleration, and demand-generation engines that capture high-value accounts.

Digital Infrastructure & CRM Architecture:

Auditing workflows and implementing modern tech stacks—leveraging HubSpot and advanced automation tools—to eliminate data silos and scale operations.

Strategic Brand Development:

Crafting brand positioning, messaging architectures, and narrative strategies that cut through market noise.

Event & Experience Design:

Executing high-impact experiential campaigns, community-rooted events, and activation design.

Who We Serve

B2B Technology & Growth Companies seeking fractional marketing leadership and robust tech stack integration.

Founders & Independent Entrepreneurs needing high-level strategic direction without bloated agency overhead.

Essential Service Providers & Local Leaders looking to modernize their operational reach.

Community Organizations & Cross-Cultural Initiatives building legacy and sustained engagement.

Smart Marketing. Smarter Business.

We operate at the seam of story and strategy, offering fractional executive leadership, CRM/HubSpot infrastructure, brand consulting, and community-rooted execution. Whether we’re optimizing a B2B demand-gen funnel, aligning sales and marketing operations, or crafting an identity system for a legacy business, our approach is intentional, strategic, and entirely execution-focused.

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Our Story

With decades of cross-market experience in brand strategy, revenue architecture, and cultural storytelling, Anjou & Stone was built to help ambitious teams articulate who they are—and build the technical and operational engines to scale what comes next.

We operate at the seam of story and strategy, offering fractional executive leadership, CRM/HubSpot infrastructure, brand consulting, and community-rooted execution. Whether we’re optimizing a B2B demand-gen funnel, aligning sales and marketing operations, or crafting an identity system for a legacy business, our approach is intentional, strategic, and entirely execution-focused.

“Ariela came into our fast-growing organization with zero marketing department and built everything from scratch. I was impressed by her ability to turn high-level direction into complete marketing infrastructure.”

– Nathan S., Abby Connect

“Ariela helped build our community from day one, playing a critical role in bringing people together and consistently growing our online presence. She is exceptionally strategic, loyal, and a true asset to any project.”

– Tal S., Wix

“Out of all the leaders I have [worked with], Ariela is the best. She is visionary, incredibly supportive, and balances big-picture strategy with meticulous detail across complex projects under tight deadlines.”

– Tanaz M., Carfax

Request a Growth & Strategy Audit

Services

HubSpot Setup & Integration

360° Marketing Audit

Experiential Acquisition

Product GTM Strategy

Fractional CMO

About

A strategic full-featured marketing agency ready to hit the ground running as your fractional marketing team.

Available Locally & Globally, including:
Southern California, Cheyenne, Jerusalem, Dubai, Tel Aviv

Services offered in:
English, Spanish, Arabic, Hebrew, Tagalog

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